Pricing Strategies: A Marketing Approach – 978-1412964746
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Pricing Strategies: A Marketing Approach
- Author: Robert M. Schindler
- ISBN: 978-1412964746
- Language: English
- Page Numbers: Not Available
“Pricing Strategies: A Marketing Approach” provides a comprehensive overview of pricing’s crucial role in a company’s marketing strategy and profitability. The book explores various pricing methods and tactics, showcasing how they influence a product’s market position and brand value. With detailed analysis and real-world examples, Robert M. Schindler guides readers through the complexities of effective pricing, making this an essential resource for marketers, business leaders, and entrepreneurs looking to gain a competitive edge.
Master pricing strategies for marketing success. Learn effective methods & tactics to boost profitability & brand value. Essential for marketers, business leaders, & entrepreneurs.
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