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Master the art of merchandise buying and management with the comprehensive 4th edition of this essential textbook by John Donnellan. This book provides a thorough understanding of the fundamentals, guiding you through the entire process from strategic planning to successful execution.
Learn how to develop and implement effective buying strategies, gaining valuable insights into current industry trends and best practices. The text equips you with the practical skills needed to manage inventory efficiently, negotiate favorable terms with suppliers, and cultivate strong customer relationships. Real-world examples and case studies bring the concepts to life, illustrating key principles in a relatable context.
Written by experienced industry experts, this book is an invaluable resource for anyone involved in merchandise buying and management. Whether you’re a student, a seasoned professional, or looking to enhance your skills in this dynamic field, this book offers the knowledge and tools necessary for success. Topics covered include inventory management, supplier negotiations, and building strong customer relationships. Gain a competitive edge by understanding the latest trends and best practices in the industry.
ISBNs: 9781609014902, 1609014901, 9781609018467, 160901846X
Master merchandise buying & management with John Donnellan’s 4th edition. This comprehensive textbook covers strategic planning, inventory, supplier negotiations, & customer relationships. ISBN: 9781609014902
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