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By Shane Hunt
Marketing 2nd Edition is a comprehensive guide to marketing fundamentals and advanced strategies in today’s business world. This updated edition incorporates current theories, practices, and examples, offering practical insights for students and professionals. The book equips readers with essential skills for success in the ever-changing marketing field, and serves as a valuable resource for understanding global marketing.
Master marketing fundamentals and advanced strategies. Updated 2nd edition covers current theories & practices, perfect for students & professionals. Global marketing insights included.
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