Marketing, 14th Edition – 978-1259924040
$38.95
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Marketing 14th Edition
Marketing 14th Edition by Roger Kerin offers a thorough insight into the dynamic world of marketing with an emphasis on practical application and strategic decision making. This edition has been meticulously updated to reflect the latest trends and technologies in marketing, incorporating real-world examples and case studies that link marketing theory to practice. The book serves as an indispensable resource for students in business schools, providing them with the tools necessary to succeed in competitive environments.
- Title: Marketing 14th Edition
- Author: Roger Kerin
- ISBN: 978-1259924040
- Language: English
Master marketing with Kerin’s 14th edition. Practical, strategic, and updated with real-world examples. Ideal for business students.
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