Managing Hospitality Organizations 3rd Edition Achieving Excellence in the Guest Experience – Michael C. Sturman, Robert C. Ford
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Gain a comprehensive understanding of hospitality management with “Managing Hospitality Organizations, 3rd Edition: Achieving Excellence in the Guest Experience” by Michael C. Sturman and Robert C. Ford. This essential text delves into the complexities of managing successful hospitality businesses, providing invaluable insights for students and professionals alike.
The book explores a wide range of key topics crucial for effective hospitality management. Learn about strategic planning, operations management, human resource management, revenue management, and marketing within the unique context of the hospitality industry. The authors emphasize the critical importance of delivering exceptional guest experiences, a cornerstone of success in this competitive field.
This third edition has been updated to reflect the latest trends and challenges facing the hospitality sector. Readers will benefit from real-world case studies, practical examples, and updated research, ensuring the information remains relevant and applicable to modern hospitality organizations. Develop the skills and knowledge necessary to excel in this dynamic industry, from managing staff and resources effectively to crafting unforgettable guest experiences.
ISBN 9781071876275. This text is an invaluable resource for anyone seeking to advance their career in hospitality management or gain a deeper understanding of this fascinating and rewarding field. Master the art of delivering exceptional guest experiences and build a thriving hospitality organization.
Master hospitality management with Sturman & Ford’s “Managing Hospitality Organizations, 3rd Edition.” ISBN: 9781071876275. Achieve excellence in guest experience through strategic planning, operations, and human resource management.
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