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Gain a comprehensive understanding of managerial economics with the 7th edition of this acclaimed textbook by Paul G. Keat, Philip K. Young, and Steve Erfle. This essential resource provides a robust framework for applying economic principles to real-world managerial decision-making. The book expertly blends economic theory with practical applications, making it invaluable for students and professionals alike.
Explore key concepts such as market analysis, demand forecasting, cost analysis, and pricing strategies. The authors present these complex topics in a clear and accessible manner, utilizing real-world examples and case studies to illustrate key points. The 7th edition incorporates the latest advancements in economic theory and practice, ensuring its continued relevance in a dynamic business environment.
This edition, identified by ISBN 9780133020267, offers updated content and enhanced pedagogical features to further aid comprehension. Whether you are a student seeking to master managerial economics principles or a professional seeking to refine your decision-making skills, this textbook serves as an invaluable resource. Its practical approach and real-world examples make it a highly effective tool for anyone seeking to improve their business acumen.
Key topics covered include: consumer behavior, production and cost, market structures, pricing strategies, game theory, and risk and uncertainty. The text is designed to develop critical thinking skills and enhance the ability to analyze complex economic issues within a managerial context.
Master managerial economics with Keat, Young, & Erfle’s 7th edition (ISBN: 9780133020267). This comprehensive text covers market analysis, cost analysis, pricing, and more, using real-world examples. Ideal for students and professionals.
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