M: Marketing 6th Edition – 978-1259924033
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M: Marketing 6th Edition
- Author: Dhruv Grewal
- ISBN: 978-1259924033
- Edition: 6th
- Language: English
- Page Numbers: Not Available
“M: Marketing” by Dhruv Grewal, now in its sixth edition, continues to offer a concise, impactful, and highly visual approach to learning the core concepts and applications of contemporary marketing. The text provides a modern marketing perspective by staying current in trends and examples while maintaining its focus on the ever-changing marketing landscape. It’s crafted to enhance student understanding with an efficient and streamlined presentation that makes it easy for students to learn and instructors to teach. This edition integrates innovative features that support students in applying their knowledge, making it an ideal resource for courses aiming to reflect the latest developments in marketing.
M: Marketing 6th Edition by Dhruv Grewal. Concise, visual, and modern marketing textbook covering core concepts and applications. Ideal for students and instructors.
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