IT Strategy & Innovation 5th Edition – Heather A. Smith, James D. McKeen
$32.75
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Gain a comprehensive understanding of IT strategy and innovation with the 5th edition of this essential textbook by Heather A. Smith and James D. McKeen. This updated edition provides a thorough exploration of the critical role of information technology in achieving organizational goals and driving competitive advantage.
Explore the latest trends and best practices in IT strategy development, implementation, and management. The book delves into key concepts such as digital transformation, innovation management, cybersecurity, and the ethical considerations surrounding technological advancements. It offers practical frameworks and real-world case studies to illustrate how organizations can leverage IT effectively.
Ideal for students and professionals alike, this resource equips readers with the knowledge and skills necessary to navigate the complexities of the digital landscape. Learn how to align IT investments with business objectives, manage IT projects successfully, and foster a culture of innovation within your organization. The book’s clear and concise writing style, combined with its insightful examples, makes it an invaluable asset for anyone seeking to master IT strategy and innovation.
ISBN: 9781943153954
Master IT strategy & innovation! Heather A. Smith & James D. McKeen’s 5th edition (ISBN: 9781943153954) covers digital transformation, cybersecurity, & ethical considerations. Ideal for students & professionals.
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