Information Technology for Management: 12th Edition Driving Digital Transformation to Increase Local and Global Performance, Growth and Sustainability – Carol Pollard, Efraim Turban, Gregory Wood
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Gain a comprehensive understanding of Information Technology for Management with the 12th edition of this leading textbook by Carol Pollard, Efraim Turban, and Gregory Wood. This extensively revised edition explores the dynamic landscape of digital transformation, providing insightful analysis of its impact on local and global performance, growth, and sustainability.
Delve into the key concepts and strategies that drive successful digital transformation initiatives. The book equips you with the knowledge to navigate the challenges and opportunities presented by emerging technologies, enabling informed decision-making in today’s rapidly evolving business environment. Discover how IT can be leveraged as a competitive advantage to enhance operational efficiency, innovation, and market responsiveness.
Explore a wide range of topics, including digital business models, data analytics, cybersecurity, artificial intelligence, and the ethical implications of technology adoption. This edition provides practical examples, case studies, and real-world applications to illustrate the principles and frameworks discussed. Designed for both undergraduate and graduate students, this book serves as an invaluable resource for anyone seeking to master the intersection of information technology and management.
Understand the vital role of IT in achieving sustainable business practices and contributing to global responsibility. Learn how to implement IT strategies aligned with environmental, social, and governance (ESG) goals. The authors offer a holistic perspective, emphasizing the importance of integrating technology with broader organizational strategies for long-term success.
With its clear explanations, engaging examples, and up-to-date information, this text is a must-have for students and professionals seeking to improve their understanding of Information Technology for Management and its pivotal role in driving digital transformation. The ISBN is 9781119702900.
Master Information Technology for Management! The 12th edition by Carol Pollard, Efraim Turban, & Gregory Wood (ISBN: 9781119702900) explores digital transformation’s impact on global performance, growth, & sustainability. Ideal for students & professionals.
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